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Tools for Dreamers

by Robert B. Dilts, Todd Epstein, and
Robert W, Dilts

Part No. B-14   - Price: $29.95

     Thomas Edison said that the process of invention is one percent inspiration and ninety-nine 

percent perspiration.  The implication is that most creative activity is an incremental process that 

has a structure and requires organizational and constant effort.  In many ways, however, creatvity 

has remained elusive - a seemingly mysterious gift you have or don't, rather than a set of skills 

that can be taught and managed systematically and explicitly.



     Neuro-Linguistic Programming (NLP) provides a set of tools that allow us to take major steps 

toward overcoming this limitation.  NLP developed out of the modeling of human thinking skills.  

The NLP modeling process involves finding out how the brain ("Neuro") operates by analyzing 

language patterns ("Linguistic") and nonverbal communication.  The results of this analysis 

becomes part of step-by-step strategies or programs ("Programming") that may be used to 

transfer skills to other people and applications.



     NLP provides a way to look past the behavioral content of what people do to the forces behind 

those behaviors; to the structures of thought that allow people to performeffectively.  NLP provides 

a framework and a language that model the relevant mental strategies used by creative people so 

that those processes can be communicated, stimulated, and managed in a systematic way.  

Through NLP, we can.



     The purpose of this book is to examine the structure and principles of creatvity in order to 

enhance the creativity and productivity of individuals, teams, and organizations.  The behavioral 

technology provided by Neuro-Linguistic Programming makes explicit the strategies ans steps 

involved in the creative process on a number of different levels, including:



	* stimulating personal creativity: enhancing day-to-day creatvity and flexibility on a 

                  personal level;

	* managing group creativity: stimulating innovation within groups;

	* promoting entrepreneurial beliefs and attitudes.



hardcover

 


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